Little West Street was founded by Samridhi Ganeriwalla who wanted to create practical and precious bedding and essentials for little ones. Samridhi was exposed to different cultures while growing up in India and spending time between Singapore and New York. She received an MBA from the University of Michigan and went on to launch Little West Street after working as a strategic consultant for many years.
Being a mom of two, she understood the importance of products being designed with child safety. She employed designers in New York to illustrate the stories each product conveyed and skilled artisans in India who specialize in the declining craft of piecing together different fabrics, threads and colors to create products that are handmade with love and care giving them an heirloom quality. Within her line, you will find plush quilts and cozy towel wraps for little ones aged between 0-4 years.