Aneeth Arora, a textile graduate from National Institute of Design, Ahmadabad and a fashion graduate from National Institute of Fashion Technology created her label ' péro ' which was inspired by the clothing and dressing styles of the local people. ' péro ' means ‘to wear’ in Marwari which is the local language of Rajasthan. ‘péro’ interprets international aesthetic using local material and skills; taking inspiration from the surroundings to make a product that connects with people, wherever in the world it is placed. The Indianess of ‘péro' rests in the textile process, where materials pass through the hands of one craftsperson to the other, resulting in garments that evokes a sense of culture from which it originates. The look is not about an age, group or season; it is about a mindset, a willingness to incorporate the effortless style of the local people in one's attire.