Simon Goff, the founder of FLOOR_STORY began at his father’s flooring firm, which expanded into the lucrative lights of London well over 10 years ago, setting up one of the first shops in Chelsea’s Duke of York square. Simon is now spearheading one of the most forward thinking flooring businesses in the UK.
Simon Goff met textile designer Kangan Arora several years ago and they immediately shared a passion for travelling, design and textiles. With Simon long believing Kangan’s designs would translate perfectly to rugs, the two came together in this collection.
Kangan Arora was chosen as one of the ‘20 names to know in 2014’ by Elle India magazine and established her studio in 2011 following in the footsteps of her family heritage, of which textiles have been a part for 100 years. Kangan’s designs draw inspiration from the landscape of Indian life and with her passion for local crafts and material, she usually works with screen-printing combined with traditional hand embroidery, applique and quilting.