Sanchita Ajjampur blends global fashion trends with India’s craft heritage in her line of romantic, easy-to-wear clothing and footwear. Born in Mumbai and raised in Europe, Sanchita trained in Paris and Milan and began her career in Issey Miyake’s studio in Japan. After working for a host of leading designers in Italy, she launched her label in 2007. The collection is remixed and reordered as opposed to simple silhouettes and embellished with carefully chosen materials to add texture to each style. You will find contrasts of avant-garde and folk interspersed to create bold pieces. Sanchita is also the Chairperson of the Southern Branch of the Indo-Italian Chamber of Commerce and Industry.